Talent Attraction Marketing
Locations across the globe are facing fierce competition to attract and retain top talent to fill their open positions.
DCI’s combined expertise in economic development and tourism uniquely positions our agency to promote clients as both hubs for job opportunities and amazing places to live. Our integrated talent marketing team specializes in crafting recruitment marketing strategies and messages that spotlight what matters most to job seekers and potential candidates across industries.
Informed by our annual talent acquisition research, Talent Wars, and custom location-specific research, our marketing campaigns are designed to drive leads for relocation using authentic, compelling brands, best-in-class websites, search engine marketing and media strategies, social media and content marketing, public relations and more.
Talent Wars 2023 Report
Download the seventh edition of DCI’s “Talent Wars” report to understand the most importance factors behind job and relocation decisions – and how your destination can compete in the global war for talent.
Latest Research & Insights
DCI’s research and insights set out to better understand how to attract, and ultimately retain, high-quality talent.
Five Takeaways for Your Talent Program from Young Smart & Local 2023
5 Insights from C Studios Inaugural What Talent Wants Report
What Really Matters to Your Tourism Workforce
Talent Wars 2023: The Importance of a Digital Presence in Talent Attraction
Read our case studies to see DCI's talent attraction marketing expertise in action.