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DCI Attends Innovation & Inspiration Summit at Google HQ
DCI President Andy Levine and Vice President Daniella Middleton participated in an "Innovation/Inspiration" Executive Summit at Google Headquarters in Mountain View, California. The Summit was created by long-standing DCI client Visit California, who brought together their senior staff and partner agencies for a one-day session with Google's smartest people (both in and outside of the travel space). Topics included "virtual reality/augmented reality," "machine learning & artificial intelligence," YouTube innovations," Fundamentals of content strategy" and "brand measurement."
DCI Agency Exchange Flies Across the Pond
DCI staffers Rebecca Gehman and Ally Carson participated in DCI's second agency exchange and had the opportunity to fly to London to work with Black Diamond Agency. During their time in England, they brainstormed with the Black Diamond team, worked on accounts and picked up some of the agency's best practices to apply to back home at DCI. Ally and Rebecca also attended the international tourism industry trade show, World Travel Market, where they explored booths of cities around the world and learned the top do's and do not's in trade show marketing.
DCI Presents Digital Influencer Study at USTOA’s First Ever DMO Summit in Scottsdale, AZ
DCI Vice President, Naureen Kazi, attended the 2016 USTOA Annual Conference & Marketplace in Scottsdale, AZ and presented the preliminary findings to DCI’s latest digital influencer study as a session of USTOA’s first-ever DMO Summit -- “The Destination for Destinations.” The USTOA Annual Conference & Marketplace is the only travel industry event in the United States that brings together North America’s leading travel companies with destination marketing organizations and tourism suppliers from around the globe in an intimate and exclusive setting. Aside from DMO networking, the DFD Summit provided 120 attendees with the opportunity to get information about consumer and market trends, the best practices in crisis communications, the latest tour operator insights for DMOs and ways to collaborate with digital influencers and tap digital influence.