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From Our Blog: Views & Ideas on Place Marketing

Our Placemakers Going Places

Ally Carlson in California: Surfing on Tuesday; Skiing on Wednesday…

From the mountains to the coast, DCI Account Executive Ally Carlson helped host a press trip of 15 international media to experience all California has to offer. The “Catch the Winter Wave” Familiarization Tour started with surfing in sunny and warm Santa Monica. Less than 24 hours later, the crew headed north to enjoy the snow, biking and tubing in Big Bear. The trip capped with skiing in Squaw Valley, proving that California really does have it all.

The Newest Placemakers

The magic and mayhem of Take Your Kids to Work Day gave us a crystal-clear view of what the future workforce has in store—and it’s looking good. Whether these kids are being recruited by talent attraction campaigns or running them, we know they will make a serious impact! Here are just some of the successes of hosting ten children under the age of ten in our New York office: an overload of new laughs and smiles; impromptu inspiration to blow off some steam and sprint around the conference room with our new “colleagues;" increased creativity in executive meetings discussing new health and wellness benefits like a bouncy-ball-pit happy hour event.

Exploring the Redesigned St. Louis Gateway Arch

DCI’s President Andy Levine, and Senior Account Executives Kyrsten Cazas and Kendra Walker toured the redesigned St. Louis Gateway Arch grounds during a visit with their client, CityArchRiver, this month. Despite historic flooding and rainy weather during their visit, the team got to ride the Arch’s unique tram system up to the top, for a 630-foot-high view of St. Louis.