Talent Attraction Marketing
Locations across the globe are facing fierce competition to attract and retain top talent to fill their open positions.
DCI’s combined expertise in economic development and tourism uniquely positions our agency to promote clients as both hubs for job opportunities and amazing places to live. Our integrated talent marketing team specializes in crafting recruitment marketing strategies and messages that spotlight what matters most to job seekers and potential candidates across industries.
Informed by our annual talent acquisition research, Talent Wars, and custom location-specific research, our marketing campaigns are designed to drive leads for relocation using authentic, compelling brands, best-in-class websites, search engine marketing and media strategies, social media and content marketing, public relations and more.
Talent Wars 2025
The ninth edition of the Talent Wars report is here! Download your copy for a deep dive into what talent is looking for when it comes to jobs and locations.
Latest Research & Insights
DCI’s research and insights set out to better understand how to attract, and ultimately retain, high-quality talent.
Vibe Check: 3 Ways to Gauge and Improve Travel Trade Sentiment
The Forces Reshaping Talent and How Places Are Pivoting: Insights from Young Smart & Local 2025
DCI’s Talent Wars Research Featured on NPR’s “Think”
Curtin Call: October 2025
Case Studies
Read our case studies to see DCI's talent attraction marketing expertise in action.
Vibe Check: 3 Ways to Gauge and Improve Travel Trade Sentiment
The Forces Reshaping Talent and How Places Are Pivoting: Insights from Young Smart & Local 2025
DCI’s Talent Wars Research Featured on NPR’s “Think”
Curtin Call: October 2025
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