Top Travel Twitter Chats For DMOs

August 22, 2014

A successful DMO today needs to have an established presence on social media. The art of developing creative content, high click tweets, Instagram filters and Facebook albums is being mastered by destination marketers globally. So, what’s next? What are other ways to increase engagement and make your social channels buzz with activity?

Hosting, sponsoring or participating in a travel Twitter chat allows destinations to re-purpose evergreen content, stunning imagery and spotlight signature events. According to Simply Measured:

  • There are approximately 550 million registered users on Twitter, and 241 million monthly active users (a great pool to draw from if you’re looking to expand your follower base).
  • 34% of marketers use Twitter to successfully generate leads (and live chats can provide you with micro market research on what your followers think, want, and wonder about).

There are more than 300 existing Twitter chats and we’ve selected our top travel and tourism chats below.

#TL_Chat2#TL_Chat

Host: Travel+ Leisure Magazine @TravlandLeisure

Time/Date: Each Tuesday from 2-3 pm (EST).

Details: Each week is a different theme. Past themes include how to book vacation rentals, road trips, pet-friendly travel, California getaways and eating like a local.

girstravel2#girlstravel

Host: @travelgogirl

Time/Date: Each Monday – 6-6:30pm GMT

Details: First-ever travel chat for women. Empowering and connecting women with @WITSummit and a weekly travel chat. Each chat has a theme such as travel + moms, cultural celebrations, rural travel and guilty pleasures.

#FoodTravelChat2#FoodTravelChat

Host: @FoodTravelist

Time/Date: Each Wednesday 8pm EST.

Details: Connect with food travelers from around the world to discover unique experiences, tastes, cafes, restaurants and delicacies.

travelskills2#TravelSkills

Hosts: @cjmcginnis and @JohnnyJet

Time/Date: Each Friday 12-1pm EST.

Details: Great travel tips, destination inspiration and recommendations from where to find cheap airfare and get the best hotel room to insider scoops on the best promotions. Chat questions include summer travel pain points, transportation tips and exotic trips.

#travex2

#TRAVEX

Sponsor: Travel Squire @travelsquire

Time/Date: Each Wednesday – 5-5:30 PM EST

Details: A digital magazine and travel therapist trip consulting service. Founder of #TRAVEX

#foodiechats2#FoodieChats

Sponsor: @Foodiechats worldwide online foodie community https://www.youtube.com/watch?v=JSYdp7WLTgk&feature=youtu.be

Time/Date: Each Monday 8pm ET

Details: Common hashtag that foodies, bloggers, consumers and influencers use on Twitter. Great way to promote local food and specialty restaurants.

luxchat2

#LuxChat

Sponsor: Chat moderated by @LuxuryPRGal

Time/Date: Each Wednesday – 2:30 pm PST

Details: #luxchat is a live, interactive Twitter discussion about luxury brands, travel, hotels and food. Currently on hiatus until fall 2014

#TRLT2#TRLT (The Road Less Travelled)

Hosts: @TheTravelCamel, @Sihpromatum and @PointChaser

Time/Date: Each Tuesday 1-2pm EST

Details: International destinations that are often overlooked such as Africa, the Middle East, Central Asia and Central America. Past topics include solo travel, aquatic adventures, travel oddities, adrenalin and spooky places.

#seetheworld2

#SeeTheWorld

Host: @TheCultureur a luxury travel, culture and lifestyle website and managed by @NyssaPC

Time/Date: First Wednesday of the month at 12pPST/3pEST

Details: A weekly Twitter Chat discussing all things related to travel, food, lifestyle, and culture, with a new destination every week.

Tripit2#tripitchat

Sponsor: @TripIt

Time/Date: Third Thursdays of each month.

Details: Tripit discusses travel websites and search engines, planning tips and advice. The company has itinerary templates online and sample itineraries to destinations in Europe, the US, Australia and South Africa.

Website: http://www.tripit.com/destinations/

 

 

travelwell33
#TravelWell

Sponsor and Host: @Pravassa

Time/Date: The first and third Wednesday of the month at 4:30PM EST.

Details: Each week has a new theme related to wellness such as staycations, yoga in Thailand, new hotels and healthy food.

 

Written by Genevieve Pritchard

Genevieve is the Digital and Social Media Manager for DCI. As a content marketing extraordinaire she helps set the digital strategy for DCI, create marketing collateral and implement tactics across multiple platforms. She’s also worked on digital campaigns for DCI’s tourism clients including US Travel Association, Visit Korea.ca, Finger Lakes Wine Country and Visit California.

View more posts by

Leave a Reply