U.S. Virgin Islands Office of Tourism
Target major incentive agencies in the U.S. and third party planning companies with key selling messages that position the U.S. Virgin Islands as a the ideal domestic location for corporate meetings and incentives.
“I truly appreciate the amazing job of the DCI MICE team. I spent a few minutes with Joyce (Marriott Hotels) yesterday and she too expressed the value of the work done for this segment…”
- Planned a Texas Roadshow to increase awareness of the USVI to corporate and third-party planners in the oil and automobile industries, securing face to face meetings with 20 planners and three RFPs for the client during the roadshow.
- Organized two group familiarization programs for more than 30 planners and business events media to introduce the properties and unique venues on St. Croix, St. John, and St. Thomas.
- Conducted a proactive sales outreach campaign, making more than 190 sales calls for the USVI in two years.
$1.2M in Confirmed Business