World’s Smartest Economic Development Website
Smart, responsive, good looking. InvestinHolland.com is everything we dreamed of and more for our new website
With multiple English-language websites all in dire need of a major overhaul, the Netherlands Foreign Investment Agency turned to DCI to create a single website to streamline maintenance and unify brand messaging.
The DCI Strategy
By using sophisticated geotargeting software that allows the website to be tailored to visitors’ specified interests and geographic location, DCI and its digital development partner, RDG, set out to create the world’s smartest website for foreign direct investment.
- Built a responsive, mobile-first website with pixel-perfect imagery, industry-specific case studies and dozens of downloads and quick links.
- Integrated existing content from three main English-language sites, while creating new content to showcase key sectors and business operations.
- Developed a robust content management systems using open-source WordPress to eliminate ongoing licensing fees, insure highest security protocols and preserve site longevity.
- Built CMS-linked bar graphs and pie charts with software that allows the client to update rankings, stats and other key figures without the need for designer/developer support.
- Designed and animated more than two dozen HTML5 infographics to convey critical information to site visitors at a glance.
- Launched worldwide site to rave reviews.
- Within two weeks, website generated multiple meeting requests and e-newsletter signups.