Smart Population Growth: Canada’s Path to 100 Million

November 25, 2025

When it comes to growing a workforce, numbers alone don’t tell the whole story. Canada has long been recognized as a global leader in attracting top talent and building economic strength through immigration, but rapid growth also brings challenges.  

With its population on track to reach 100 million by 2100, the country is now tackling an important question: how do you ensure that growth is not just rapid, but smart and sustainable?  

On this episode of Talent Wars, host Patience Fairbrother sits down with Muraly Srinarayanathas—Board Member of Century Initiative, Co-founder and Executive Chairman of 369 Global, CEO of Computek College, and Founder and Publisher of 3 Magazine—to  explore how Canada can grow intentionally, turning immigration into a strategy for innovation, economic growth and social cohesion.  

During the episode, Patience and Muraly explore how companies can leverage international perspectives to drive innovation, what it takes to balance population growth with housing and infrastructure needs and how to maintain public support for immigration during periods of rapid change.  

Listen in to learn: 

  • Why underemploying skilled immigrants carries a hidden cost for communities and companies 
  • How global perspectives drive innovation and economic competitiveness 
  • How population policy can guide growth responsibly 
  • Why places from Tasmania to South Korea are models for managing population expansion 
  • What American cities and regions can learn from Canada’s successes and challenges 

Smart population growth is more than a numbers game — it’s a framework for building communities where both newcomers and long-standing residents can thrive. This episode shows how strategy, vision and thoughtful planning can make it a reality. 

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Listen and subscribe to Talent Wars onSpotifyorApple Podcasts. To submit guest or episode topic ideas, emailpatience.fairbrother@aboutdci.com.  

Written by

Patience Fairbrother

Senior Vice President, Talent Attraction