Hospitality Investment Attraction  

Hotels and hospitality products can be the deciding factor for both leisure and business travelers when choosing a destination.

Mapping a strategic approach for hospitality investment ensures that the right infrastructure is in place to grow a destination’s visitor economy. It also supports the business case for increased air service. Hotel attraction is a vital component to building a prosperous future and DCI’s team provides the tools necessary to achieve it. 


DCI Services Include: 


Advice and Counsel 

  • Agency and consultancy reviews and recommendations to attract investment 
  • Leadership and advisement  
  • Networking and relationship introductions 
  • Workshops and speaking engagements 
  • Team Training 

Hotel Attraction 101 

  • Educate your team on why developing a plan for attracting branded accommodations/hotels is a key ingredient in supporting a destination’s goals. 
  • Learn who to attract to these discussions and why, including investors, stakeholders and partners. DCI will lay out the stages to create a vision for long-term collaboration and success. 

Discovery Sessions and Current State Market Assessment 

  • Evaluate your current situation, including destination benchmarking, SWOT analysis, and gap analysis.​ During a discovery session, DCI will interview DMO members, economic development teams, stakeholders, leadership, and partners. The focus can be refined through perception surveys that help identify short and long-term goals to enhance a destination’s competitiveness. 

Implementation of the Investment Strategy 

  • DCI helps identify measurable goals, designate accountability, and establish protocols. ​ We will project manage the implementation. 
Advice and Counsel   Hotel Attraction 101    Current State Market Assessment   Discovery Sessions Investment Strategy  

Siobhan Chrétien

Senior Director [email protected]

Interested in how DCI collaborates with our clients to increase visitors and business inquiries?

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