News Archive

Category: Public Relations

Mar 4, 2021 | By  Remote Working Programs: Here Today, Gone Tomorrow?
Apr 17, 2020 | By  Generational Divides: Travel Expectations in A Post-COVID-19 World
Feb 13, 2020 | By  Honeymoon Marketing: Aiming Cupid’s Arrow
Feb 6, 2020 | By  Environmental Crisis Management in Focus
Jan 14, 2020 | By  Caribbean Experts For Media Pitches
Dec 9, 2019 | By  Destination Marketing in Times of Crisis
Sep 10, 2019 | By  How to Pitch: Barry Choi, Canadian Travel & Finance Writer
Aug 28, 2019 | By  The Travel Press Release – Useful Tool or Waste of Time?
Aug 20, 2019 | By  Five Reasons to Conduct Perception Surveys To Inform Your Destination Marketing
Aug 6, 2019 | By  How to Identify Your Television “Storyteller”
Jul 30, 2019 | By  How To Leverage Destination Accolades and Travel Media Placements
May 21, 2019 | By  How to Pitch: Travel Blogging with Natalie Preddie
Feb 8, 2019 | By  How to Pitch: Kim Foley MacKinnon, Boston-based Freelance Travel Writer
Jan 7, 2019 | By  How to Pitch: Lois Alter Mark, Award-Winning Travel Writer
Dec 7, 2018 | By  Embracing The Freelancer Model: The Decentralization of Content Creation
Nov 13, 2018 | By  How to Pitch: Bob Mowat, Executive Editor of Canadian Travel Press
Nov 9, 2018 | By  How to Pitch: Jacqueline Swartz, Travel Writer and Photographer
Nov 5, 2018 | By  Networking 101: How Canadian PR Pros Can Take Advantage of Industry Events
Oct 31, 2018 | By  The Road to 2023 – Rethinking Travel Public Relations
Oct 26, 2018 | By  Lessons from SATW: How To Pitch Travel Editor Lydia Schrandt, USA TODAY 10Best
Oct 19, 2018 | By  Media Relations Lessons from SATW: How To Attract a Tough Editor’s Attention
Oct 15, 2018 | By  Four Media Transitions Travel PR Pros Need to Know About
Oct 10, 2018 | By  How to Pitch: Caleigh Alleyne, Broadcast Travel Expert and Travel Writer
Sep 25, 2018 | By  and Diversity in Today’s Media Landscape — Learnings from PCNY
Sep 10, 2018 | By  Five Ways Destination Marketers Can Attract Canadian Travelers
Sep 5, 2018 | By  5 Tips for a Successful Economic Development Press Trip
Aug 30, 2018 | By  PRSA Travel & Tourism Conference Session Reveals How to Pitch Culinary Angles
Aug 29, 2018 | By  and 6 Tips for Using User-Generated Content to Market Your Destination
Jul 9, 2018 | By  Pitching National Morning Shows: 5 tips from PRSA 2018
Mar 6, 2018 | By  “Industry Q&A” Featuring Michelle (Revuelta) Gonzalez of Choose Chicago
Jan 8, 2018 | By  New Insights on a Familiar Trend – Elevating your Startup Story to the National Level
Dec 14, 2017 | By  How To Pitch: Aaron Kylie, Canadian Geographic
Nov 29, 2017 | By  How to Pitch: Powder Matt, Canadian Outdoor Adventure and Travel Writer
Nov 28, 2017 | By  How To Pitch: Danielle Kwateng-Clark, ESSENCE Magazine
Nov 17, 2017 | By  How to Email Pitch Embargoed News
Nov 16, 2017 | By  International Press Trip Hosting 101: Tips for Success
Nov 15, 2017 | By  The Future of SATW: Q and A with President Barbara Ramsay Orr
Nov 3, 2017 | By  Helping Houston After Harvey: Visit Houston’s New Sales Platform
Oct 13, 2017 | By  How To Pitch: Powder Matt Mosteller
Aug 28, 2017 | By  How To Pitch: Sharon Boorstin, Los Angeles Times
Aug 17, 2017 | By  How To Pitch: James Shillinglaw, Insider Travel Report Founder
Jul 25, 2017 | By  How to Pitch: Chris Fisher, Producer, CP24 Breakfast
Jul 11, 2017 | By  Four Key Takeaways from SATW’s Eastern Chapter Meeting in Sheridan, Wyoming
Jun 7, 2017 | By  Six Key Takeaways from PRSA’s Travel and Tourism Conference
Jun 5, 2017 | By  How To Pitch: Kara Newman, Wine Enthusiast
May 4, 2017 | By  PR Bulletin: Media Insights
Apr 27, 2017 | By  How to Pitch: Jody Robbins, Canadian Lifestyle Writer
Apr 3, 2017 | By  Why Quality of Life Pitching is Increasingly Important for Economic Development Marketers
Feb 28, 2017 | By  How PR Professionals Can Take Advantage of Snapchat Discover
Dec 1, 2016 | By  Interview with a Pitcher Edition 4: Learning the Art of Media Relations from DCI’s Pros
Nov 4, 2016 | By  A Peek Into ‘Best Places For Business’ Rankings with a Forbes Senior Editor
Oct 31, 2016 | By  Why & How U.S. “Places” Can Work with International Press
Oct 26, 2016 | By  Interview with a Pitcher Edition 3: Learning the Art of Media Relations from DCI’s Pros
Oct 21, 2016 | By  Pitch Outside the Box: Four Tips for Pitching Tech Media
Oct 3, 2016 | By  Get the Most “Bang” Out of Your Economic Media Buck: Four Tips for Maximizing Press Coverage
Sep 26, 2016 | By  PR Bulletin: Media Insights
Sep 26, 2016 | By  Reaching Canada’s Top Daytime Talk Shows
Sep 12, 2016 | By  Four Pitching Tips from an Emmy-Award Winning TV Producer
Sep 12, 2016 | By  The Phone Will Always Be Your Friend: Phone Pitching Strategies in Media Relations
Sep 6, 2016 | By  Interview with a Pitcher Edition 2: Learning the Art of Media Relations from DCI’s Pros
Aug 23, 2016 | By  Interview with a Pitcher Edition 1: Learning the Art of Media Relations from DCI’s Pros
Aug 10, 2016 | By  From B2B to B2C: Evolving your Economic Development PR Program to Target the Talent your Market Needs
Jul 25, 2016 | By  Getting “Ink” Today: A Focus on the Top Business News Outlets in Print
Jul 19, 2016 | By  Getting “Ink” Today: A Focus on the Top Online Business News Outlets
Jul 15, 2016 | By  How to Pitch: Toronto Star Travel Editor, Jennifer Bain
May 3, 2016 | By  How to Pitch Series: Matt Meltzer, Thrillist
Apr 20, 2016 | By  How to Pitch Series: Canadian Journalist & World Traveler – Heather Greenwood Davis
Apr 1, 2016 | By  Golden State Lifestyle Media Shake Things Up
Mar 23, 2016 | By  How to Pitch Series: Lucas Aykroyd, North American Travel Writer
Feb 18, 2016 | By  How to Pitch Series: Michael McCarthy, Canadian Travel Writer
Feb 5, 2016 | By  Three Ways DMOs Can Motivate Consumers with Digital Content
Jan 5, 2016 | By  Best Practices for Executing a Group Press Trip
Dec 17, 2015 | By  How to Pitch Series: Kathy Buckworth, Canadian Travel Writer
Dec 14, 2015 | By  Three Economic Development Tips for Pitching National Media, From a National Media Journalist
Dec 1, 2015 | By  Media Relations Strategies for Economic Development Evergreen Storylines
Nov 20, 2015 | By  How to Pitch Series: WestJet Magazine
Oct 27, 2015 | By  How to Pitch Series: Sarah Bergeron-Ouellet, QMI Agency/Canoe.ca
Oct 26, 2015 | By  How to Pitch Series: Rachael Ray Every Day
Sep 30, 2015 | By  Elevating Your Startup Community in the National Press
Aug 20, 2015 | By  What We’re Reading: The Evolution of Canadian Media Influence in Travel Marketing
Jul 15, 2015 | By  Part 2: How to Pitch…Business Events Media
Jul 8, 2015 | By  How to Pitch Business Events Media
Jul 2, 2015 | By  How to Spot a Pay-to-Play Hoax in Economic Development
Jun 30, 2015 | By  5 Tips for a Successful Economic Development Press Trip
Jun 26, 2015 | By  How to Pitch Series: Breakfast Television Calgary, Jennifer Baier
Jun 11, 2015 | By  How to Pitch Series: Andrew Dobson (Part 2)
Jun 5, 2015 | By  How to Pitch Series: Andrew Dobson On Pitching Canadian Media
May 18, 2015 | By  The Rise of the Digital Influencers (& Three Things To Do About It!)
May 8, 2015 | By  Beyond The Clip: Three Ways To Maximize Journalist Visits To Your Destination
Apr 15, 2015 | By  How to Pitch: National Geographic Traveler, Norie Quintos, Acting Editor in Chief
Apr 15, 2015 | By  Four Ways to Move the Rankings Needle
Apr 8, 2015 | By  Ten Top Tips for Successful Satellite Media Tours
Mar 19, 2015 | By  How to Pitch Series: NUVO Magazine, Katie Nanton
Dec 15, 2014 | By  “How to Pitch” Series: The Toronto Star, Ed Cassavoy
Nov 24, 2014 | By  How to Pitch: Catharine Hamm, Travel Editor, Los Angeles Times
Oct 30, 2014 | By  How to Pitch: Jen Murphy, Deputy Editor AFAR
Apr 30, 2014 | By  Best Services For Tracking Earned Media Coverage

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