Top Industry-Specific LinkedIn Groups for Economic Developers
December 5, 2014
With more than 333 million members, LinkedIn is not a social media channel to pass up. And if you’re in the economic development industry, LinkedIn is the best platform for engaging with key audiences such as business decision-makers and prospects in a natural forum. According to DCI’s 2014 Winning Strategies, a survey of 356 corporate executives and site selectors, LinkedIn is the most widely used social media outlet for business, with 74 percent of survey respondents using the platform.
Because LinkedIn is so widely used by key audiences, it’s essential to bring your community’s business messages to life. One of the best tactics to expand your community’s reach or recruit top talent—without being overly promotional—is to monitor industry-specific LinkedIn Group discussions where key spokespersons from the organization can engage by commenting and providing relative insight within discussions, ultimately leading to creating relationships.
From aerospace to telecommunication, you can be sure there is a LinkedIn Group out there for every industry. Here’s a look at our favorites, categorized by industry: